How We Compare

FieldWorks vs Angi / HomeAdvisor

Angi/HomeAdvisor operates as a lead marketplace plus advertising channel where pros pay for demand access. FieldWorks focuses on provider-owned conversion quality, repeatability, and direct customer continuity.

Pricing & Economics

How you pay and how predictable your margin is

FieldWorks

10% when paid in-app, no lead fees, no annual contract lock-in

Angi / HomeAdvisor

Lead-fee economics plus membership/advertising spend can create variable acquisition cost instead of fixed software pricing

Lead-to-Cash Workflow

How fast jobs move from inquiry to paid

FieldWorks

Conversation-first flow keeps quote, approval, and payment tightly connected

Angi / HomeAdvisor

Leads are often marketplace-routed and may be shared, so conversion depends on response speed after paying for access

iPhone & iMessage Experience

How native the customer experience feels on iPhone

FieldWorks

Built around iMessage + Apple Pay + App Clip/QR entry points

Angi / HomeAdvisor

Less control over iMessage-first quote and payment journeys

Service Operations

How well day-to-day scheduling and job execution are supported

FieldWorks

Strong core scheduling, assignments, status tracking, and payment handoff

Angi / HomeAdvisor

Strong discovery channel, not a primary operations system

Customer Conversion UX

How much friction exists between quote, approval, and payment

FieldWorks

Low-friction quote-to-payment path designed to reduce drop-off

Angi / HomeAdvisor

Outcomes can swing with lead intent, local competition, and shared-opportunity dynamics

Ease of Use

How quickly teams can get operational without heavy setup

FieldWorks

Lightweight onboarding for growing teams without enterprise overhead

Angi / HomeAdvisor

Easy to turn on for demand access, harder to keep predictable CAC (customer acquisition cost) and close quality

Best fit for FieldWorks

Service providers that want stronger margin consistency and customer ownership than pay-per-access lead channels.

Not ideal fit for Angi / HomeAdvisor

Providers that prioritize owned customer relationships, predictable CAC (customer acquisition cost), and lower pay-for-access volatility.

How FieldWorks stands out

  • Reduce pay-for-access leakage by converting customers through your own QR/App Clip entry points.
  • Keep quote approval and payment in one message thread instead of splitting flow across lead portals.
  • Build repeat demand in your own profile and customer history rather than re-buying each opportunity.
  • Prioritize conversion efficiency and customer ownership over marketplace rebid dependency.

Where they may still fit

  • Can fit teams that mainly need broad top-of-funnel visibility and paid demand access.
  • Works for operators comfortable with variable lead costs, membership/ad spend, and competitive response windows.
  • Often better when strategy favors lead volume over stable margins and owned-funnel control.

Workflow proof points

  • FieldWorks ties fees to completed in-app payments instead of charging for each marketplace opportunity.
  • Customers move from first touch to payment in one provider-controlled iMessage-first flow.
  • Teams preserve context and improve repeat booking by keeping communication, quotes, and payments connected.